Once again, Dolce & Gabanna put on one of the most epic shows of all time.
After a whimsical Tropico Italiano theme for the Spring 2017 collection, Dolce & Gabanna took a more royal approach and chose a Royal Love feeling for its Fall 2017 Show at Milan Fashion Week. Pop singer Austin Mahone performed “Shake It for Me,” “What About Love?”, and other hits, while models of all ages walked the leopard-print runway. ( I mean, really? A leopard print runway? How did I not think of that before?!)
This time, the catwalk was not conquered by models only. There were mothers, daughters, babies, sisters, brothers, girlfriends, boyfriends, toddlers; a tribute of international millennials, personalities form the music and acting industry, members of the European royal families, and so much more. Domenico Dolce and Stefano Gabanna pulled off an incredible show that must rank as the fashion’s biggest audience-participation coup ever!
More than 140 people of different looks, ethnicities, heights and ages were involved in the F/W18 show, each of them dressed in outfits and accessories they have picked out and put together themselves over several fittings before the show. “The character of people is the important thing to us,” declared Stefano Gabbana. “We’ve had an attraction to this from the very beginning—our first show in the mid-1980s was on real people. The message is: You need to accept yourself as you are. That’s it!”
The two designers are indeed more than two businessmen – they are humans and they manage to bring the love and the “family affair” on the catwalk with every collection they present. And there’s a sense that this kind of show is only possible as it grew naturally out of the relationships they have built during their Alta Moda summer trips around Italy over the past few years. They delight in displaying Italian sociability—the food, fun, the dancing, the eternal respect for the Mama—almost as much as they do the clothes.
All these factors – the relationships, the memories, the family love, contribute to the relaxed feeling the couture Dolce & Gabanna garmets inspire to the customers who love and buy the brand. There just is something in the D&G repertoire of clothes that makes almost everyone feel like home (even if that isn’t Italy), that is much higher than any fashion novelty.
The designs were heavy on royal details like embroidered roses and hearts, tiaras and crowns, as well as ultra-femme lacy dresses, leopard prints, and even robes outfitted with stuffed animal heads. There was also a Bieber T-shirt or two.
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