It was about time for the supermodel to let her love for jeans inspire a denim line.
She has teamed up with denim brand Mother and created a 12-piece capsule collection who raises funds for Sydney’s The Royal Hospital for Women Foundation.
“Being involved in this creative process is something that I enjoy and the fact that it’s for a great cause was the icing on the cake,” said Kerr. “The hospital provides so much support for women and assistance for mothers and their babies.”
Given her role as a skin-care entrepreneur, Kerr is used to taking the creative reigns and the challenge of designing the perfect jeans proved irresistible. “It was incredible just to be able to work with different types of denim. Different washes, different elasticity, and shapes,” says Kerr. “You’ll see within the 12 pieces that I quite like a little bit of the washed out, worn in look.” She went into the process knowing exactly what she wanted: upbeat statement T-shirts, positive messages, and attention-grabbing pieces including a jumpsuit. “Miranda was a dream to work with,” said Mother cofounder Lela Becker. “She came with mood boards and colour palettes. She had proportions and fits in mind as well.”
“If you have high-waisted jeans it’s going to elongate your legs and you don’t need to wear heels. The idea of high-waisted jeans with a sneaker or high-waisted jeans with a ballet flat is something that really appeals to me. Within the collection, there is one pair in particular which is called the fun day flare; it’s like a high-rise flare with a ’70s-inspired wash. I made it so it’s cropped so you can wear it with sneakers and still get that elongated look.”
Interview via Vogue
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